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SUPERIOR METHODOLOGY SINCE 1981

Our methods have been tested and proven for five decades and continue to yield unmatched results.

CONTACT US

OUR PROVEN METHODOLOGY...

Beverage Testing Institute’s (BevTest) industry leading evaluation methodology was co-developed in 1981 with Cornell University. Decades of refinement have led to proprietary systems and custom software that produce the fairest, most consistent alcohol beverage analyses in the industry.

We use simple scales so that our panelists do not concern themselves with the difference between an 88 and an 86, or a 90 and a 91. This method allows our tasters to consider general quality, without the distraction of adding points. Products breaking the critical gold medal barrier are tasted twice without exception, virtually guaranteeing that they deserve their accolades.

After panelists have assigned a quality level, the scores are then converted to a modified consumer-friendly 100-point scale. This scale correlates to BevTest’s five quality bands of score.

To help translate the panels’ scores, we use a different statistical method, relying on the mode (the most frequent score) rather than the mean (the average score). This helps reduce the impact of maverick scores; the mode is much closer to what the panelists are really saying. Controversial permutations are always re-tasted. Those falling in the lowest band (less than 80) are simply listed as “79/NR” (Not Recommended). “Not Recommended” scores and reviews are always kept confidential.

We maintain an archive of all previously reviewed spirits— over 10,000 samples and counting. When there is a disparity between a current sample’s score and the product’s previous BevTest score we compare the two to verify any differences in taste and/or quality. We re-taste any products that seem flawed or that scored at the lowest end of the spectrum, to make sure a bad sample was not at fault.

OUR LAB

DEDICATED LAB

To ensure consistency and accuracy, Beverage Testing Institute uses a dedicated sensory lab located in our offices in Chicago. The room is specially designed to minimize external factors and maximize our panelists’ concentration.

IDEAL CONDITIONS

We taste in the morning, under the same ideal conditions in our specially designed lab—yielding far more consistent results than working out of a suitcase, a trade show, or at a producer’s facility.

LIMITED FLIGHTING

We limit flighting to 15-30 samples a day. Tasting more than these amounts in a single day, as most other competitions and many magazines do, negatively affects the accuracy, quality, and consistency of alcoholic beverage evaluations.

OUR EXPERT PANELISTS

Ryan Baldwin
District Manager,
Terlato Wines
Liz Barrett
Wine Writer and Blogger,
thatbottle.com
Alex Basich
GM,
ERIS Brewery & Cider House
Lance Bowman
Bartender/Cocktail Consultant
Pat Brophy
VP of Sales & Distribution ,
Whiskey Acres Distilling
Chasity Cooper
Director of Marketing,
Chicago Reader
Carlos Cuarta
Barman - Mixologist
Alan Dikty
CEO,
Allied Beverage Tanks, Inc.
Graham Essex
Gibson’s Italia
Felix Manuel Fernandez
Beverage Director/Sommelier,
Atomic Hospitality
Beau Forbes
Midwest Craft Manager,
Prairie Malt
Perry Fotopoulos
Ambassador,
C.O.R.E.
Ellen Fox
Writer
Christy Fuhrman
Diploma Coordinator & Educator,
American Wine School
Sandeep Ghaey
Regional Manager (IA, IL, MN, & WI),
Spire JFW
Mark Gruber
Spirits Educator,
Northwestern University
Bret Heiar
Wine Director,
Avec River North
Paul Hletko
Few Spirits
Dejorn Huffman
Director of Spirits,
Maverick
Monique Huston
VP of Wholesale Spirits Portfolio,
Winebow
Allie Kim
Market Manager,
Ritual Zero Proof
Ari Klafter
Head Distiller,
Thornton Distilling
Jennifer Knott
Beverage Manager,
Chicago Symphony Orchestra
Gosia Koblanska
Lone Wolf
Erin Lee
Distiller,
Few Spirits
John Lenart
Wine Writer,
JohnLenart.com
Rachael Lowe
National Director of Beverage,
Levy Restaurant Group
Michael McAvena
Director of Sales,
Proxies
Joseph Michalek
Amplified Beverages
Jerald O'Kennard
President,
Beverage Testing Institute
Nick Pagoria
Vice President,
Hart Davis Hart
Tona Palomino
Sake Portfolio Manager,
Breakthru Beverage
Jason Prah
Key Account Manager,
Louis Glunz Wines
Samu Rahn
Louis Glunz Beer, Inc.
Regine Rousseau
Owner,
Shall We Wine
Adam Seger
Beverage Director & Sommelier,
Ed & Jean’s & Lyric Opera
Milos Stevanovic
Catan Pisco
Janel Syron
Co-Owner,
Liquor Park
Jef Tate
ACE Hotel/ Ming River Baijou
Nigal Vann
The Drifter, Untitled, Vannity Cocktails
Paul Wonak
Co-Owner,
Liquor Park